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		<title>25 Years, 25 Lessons</title>
		<link>http://www.mcspr.com/2010/07/29/25-years-25-lessons-3/</link>
		<comments>http://www.mcspr.com/2010/07/29/25-years-25-lessons-3/#comments</comments>
		<pubDate>Thu, 29 Jul 2010 18:36:36 +0000</pubDate>
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				<category><![CDATA[25 Lessons]]></category>
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		<guid isPermaLink="false">http://www.mcspr.com/?p=1266</guid>
		<description><![CDATA[25 Years, 25 Lessons: “Utility vs. futility .”
Be a true resource for the media. Offer them opportunities to connect with people they might not have otherwise known about or been able to reach. Find relevant and timely information you think would be useful to their work.
Be available at any time to help, even if – [...]]]></description>
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		<title>25 Years, 25 Lessons</title>
		<link>http://www.mcspr.com/2010/07/27/25-years-25-lessons-2/</link>
		<comments>http://www.mcspr.com/2010/07/27/25-years-25-lessons-2/#comments</comments>
		<pubDate>Tue, 27 Jul 2010 18:13:45 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[25 Lessons]]></category>
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		<guid isPermaLink="false">http://www.mcspr.com/?p=1209</guid>
		<description><![CDATA[25 Years, 25 Lessons: “Help them help you.”
Media relations means asking a reporter to cover the news you’re pitching. When you’re interacting with any journalist, make sure you’ve done your homework. Does your contact still cover the same beat as last year? What angle interests them? If she covers pharma, does she take a scientific [...]]]></description>
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		<title>25 Years, 25 Lessons</title>
		<link>http://www.mcspr.com/2010/07/19/25-years-25-lessons/</link>
		<comments>http://www.mcspr.com/2010/07/19/25-years-25-lessons/#comments</comments>
		<pubDate>Mon, 19 Jul 2010 16:23:38 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[25 Lessons]]></category>
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		<guid isPermaLink="false">http://www.mcspr.com/?p=1165</guid>
		<description><![CDATA[After a quarter-century of operating in the health care industry, we’ve got the equivalent of libraries of knowledge on the inner workings of this business, and on how to effectively achieve our clients’ communications goals within it. In honor of MCS’ 25th anniversary, we’ve reflected upon and synthesized those years of experience and are pleased [...]]]></description>
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		<title>MCS Director Puts Her Judging Hat On</title>
		<link>http://www.mcspr.com/2010/05/19/mcs-director-puts-her-judging-hat-on/</link>
		<comments>http://www.mcspr.com/2010/05/19/mcs-director-puts-her-judging-hat-on/#comments</comments>
		<pubDate>Wed, 19 May 2010 19:13:14 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[MCS News]]></category>
		<category><![CDATA[other]]></category>

		<guid isPermaLink="false">http://www.mcspr.com/?p=1150</guid>
		<description><![CDATA[ Judgement day is here! MCS’ own Sarah Morgan has been chosen to serve on the judges’ panel of the MM&#38;M Awards, which are hosted annually by top health care industry publication Medical Marketing &#38; Media.   The MM&#38;M Awards are one of the highest accolades in health care marketing, and are judged by an [...]]]></description>
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		<title>MCS Again Earns Distinction as One of O’Dwyers’ Top Healthcare Agencies</title>
		<link>http://www.mcspr.com/2010/04/23/mcs-again-earns-distinction-as-one-of-odwyers-top-healthcare-agencies/</link>
		<comments>http://www.mcspr.com/2010/04/23/mcs-again-earns-distinction-as-one-of-odwyers-top-healthcare-agencies/#comments</comments>
		<pubDate>Fri, 23 Apr 2010 15:43:26 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[MCS News]]></category>
		<category><![CDATA[other]]></category>

		<guid isPermaLink="false">http://www.mcspr.com/?p=1127</guid>
		<description><![CDATA[For the fifth consecutive year, MCS has been  ranked in the top 20 on O’Dwyers’ annual list of independent healthcare PR firms across the U.S. In the 2010 edition of O’Dwyers, MCS is listed at number 11 out of a total of 80 healthcare agencies, its highest rank to date and  more than [...]]]></description>
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		<title>Movin’ on Up: MCS Announces Three Promotions</title>
		<link>http://www.mcspr.com/2010/04/20/movin%e2%80%99-on-up-mcs-announces-three-promotions/</link>
		<comments>http://www.mcspr.com/2010/04/20/movin%e2%80%99-on-up-mcs-announces-three-promotions/#comments</comments>
		<pubDate>Tue, 20 Apr 2010 09:32:12 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[MCS News]]></category>
		<category><![CDATA[other]]></category>

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		<description><![CDATA[MCS is pleased to announce three promotions in the month of April!
Eliot Harrison moves from Account Supervisor to Director of Client Services; Jennifer McGuire moves from Senior Account Executive to Account Supervisor; and Alanna Jamieson moves from Account Executive to Senior Account Executive.
“MCS places great emphasis on developing the skills of our staff with the [...]]]></description>
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		<title>MCS Introduces New Communications Coaching Service for the Healthcare Executive</title>
		<link>http://www.mcspr.com/2010/04/06/mcs-introduces-new-communications-coaching-service-for-the-healthcare-executive-3/</link>
		<comments>http://www.mcspr.com/2010/04/06/mcs-introduces-new-communications-coaching-service-for-the-healthcare-executive-3/#comments</comments>
		<pubDate>Tue, 06 Apr 2010 15:07:10 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[MCS News]]></category>
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		<guid isPermaLink="false">http://www.mcspr.com/?p=1063</guid>
		<description><![CDATA[MCS has teamed up with JMB Consulting to offer a unique new service for healthcare executives that incorporates investor, corporate and product communications support.

 

Today’s healthcare environment demands that executives communicate e­ffectively to a variety of audiences. With a combined 85 years of pharmaceutical investor relations and product communications experience, we can provide solutions to some of the most critical communications issues. Are you prepared to deliver strategic messages that help generate a return on your investment?]]></description>
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		<title>MCS Director Sarah Morgan featured in Medical Marketing &amp; Media</title>
		<link>http://www.mcspr.com/2010/03/08/mcs-director-sarah-morgan-featured-in-medical-marketing-media/</link>
		<comments>http://www.mcspr.com/2010/03/08/mcs-director-sarah-morgan-featured-in-medical-marketing-media/#comments</comments>
		<pubDate>Mon, 08 Mar 2010 15:49:26 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[MCS News]]></category>
		<category><![CDATA[other]]></category>

		<guid isPermaLink="false">http://www.mcspr.com/?p=1022</guid>
		<description><![CDATA[Sarah Morgan, Director of Client Services here at MCS, was recently featured in the publication Medical Marketing &#038; Media in an article called “Will social networks produce ROI?”.  Click here to read the entire article: http://www.mmm-online.com/will-social-networks-produce-roi/article/160453/]]></description>
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		<title>MCS Supports 13th Annual Oral, Head &amp; Neck Cancer Awareness Week</title>
		<link>http://www.mcspr.com/2010/02/24/mcs-supports-13th-annual-oral-head-neck-cancer-awareness-week/</link>
		<comments>http://www.mcspr.com/2010/02/24/mcs-supports-13th-annual-oral-head-neck-cancer-awareness-week/#comments</comments>
		<pubDate>Wed, 24 Feb 2010 20:08:23 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Client News]]></category>

		<guid isPermaLink="false">http://www.mcspr.com/?p=951</guid>
		<description><![CDATA[For the 8th consecutive year, MCS is proudly providing PR support to Oral Head and Neck Cancer Awareness Week (OHANCAW) on behalf of our client Head and Neck Cancer Alliance (HNCA), a national nonprofit group dedicated to the prevention, early detection and research of head and neck cancers...]]></description>
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		<title>Happy New Year from Our CEO.</title>
		<link>http://www.mcspr.com/2010/01/01/mcs-supports-13th-annual-oral-head-neck-cancer-awareness-week-2/</link>
		<comments>http://www.mcspr.com/2010/01/01/mcs-supports-13th-annual-oral-head-neck-cancer-awareness-week-2/#comments</comments>
		<pubDate>Fri, 01 Jan 2010 00:00:29 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Client News]]></category>

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		<description><![CDATA[Click the image below to watch video:

]]></description>
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